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Perplexity CEO Challenges Google Over AI Future

Aravind Srinivas says Google must choose a side in AI race

Perplexity AI CEO Aravind Srinivas publicly criticized Google, calling it a “giant bureaucratic organization.” He challenged Google to pick a side in the evolving AI landscape as Perplexity positions itself as a direct competitor in the AI-powered search and browsing space. Perplexity CEO Google challenge.

Perplexity’s CEO Fires Bold Shots at Google

Who is Aravind Srinivas, Indian-origin CEO who challenged Elon Musk over  USAID - Hindustan Times
Image source:- Hindustan Times

Google’s Bureaucracy Faces Growing Scrutiny

Aravind Srinivas, the CEO of Perplexity AI, directly targeted Google, describing the tech behemoth as “a giant bureaucratic organization.” He argued that such bureaucracy hinders innovation, especially in the rapidly evolving field of AI. His remarks reflect growing industry frustration with big tech’s slow response to disruptive change.

AI-Powered Browsers Trigger New Rivalries

Perplexity AI continues to attract attention with its AI-native search experience, built to answer questions with direct results instead of traditional blue links. Meanwhile, Google has been experimenting with Search Generative Experience (SGE). However, Perplexity’s real-time, citation-backed answers are winning over many users seeking efficiency and accuracy.

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Srinivas Challenges Google to Innovate

During an interview, Srinivas stated that “at some point, Google needs to pick a side” and fully commit to the AI-first web experience. His comments highlight the tension between legacy search models and emerging AI-driven alternatives, where agility and user-focused innovation reign supreme.

Perplexity Gains Ground in AI Race

As the AI browser market heats up, Perplexity aims to redefine how users interact with the internet. Unlike traditional engines, it summarizes, cites, and contextualizes content in real time. Its minimalist interface and focus on transparency make it an appealing alternative to Google’s often ad-heavy results.

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