Hero MotoCorp has launched the VIDA Vx2 electric scooter in India, priced from ₹59,490. This new entry-level EV is expected to shake up the electric scooter segment while boosting investor confidence, as seen in Hero’s stock movement.
Image source:- Media Manthan
Hero MotoCorp Unveils VIDA Vx2 Electric Scooter
Hero MotoCorp, India’s leading two-wheeler manufacturer, has expanded its electric portfolio with the launch of the VIDA Vx2 scooter. Priced attractively at ₹59,490 (ex-showroom, including EMPS subsidy), the Vx2 is aimed at first-time EV buyers, offering a compelling mix of affordability, design, and convenience.
Compact Yet Powerful Commuter EV
The VIDA Vx2 comes with a twin battery setup and is powered by a 2kW hub-mounted motor. It has a top speed of 45 km/h and offers a range of up to 65 km on a single charge (claimed). Designed for urban commuting, the Vx2 is based on the Electric Modular Platform and targets young, city-based riders.
Feature Highlights:
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Removable dual batteries
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Regenerative braking
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Smartphone connectivity via VIDA app
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Reverse mode and cruise control
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Available in 5 trendy color options
Market Strategy and Expansion
The launch of the VIDA Vx2 is a strategic move by Hero MotoCorp to capture the budget EV market and take on rivals like Ola S1 X, TVS iQube, and Bajaj Chetak. The company has also announced expansion plans to introduce VIDA scooters in over 100 cities by the end of FY25.
Stock Market Reaction
Following the launch, Hero MotoCorp shares remained in focus. According to reports, brokerage firms like Citi and Morgan Stanley have maintained positive outlooks. Citi has set a target price of ₹5,400, while Morgan Stanley maintains an “Overweight” rating.
Analysts believe the Vx2 will significantly contribute to Hero’s EV market share, given its affordability and brand trust.
