Affordable 4×4 SUV India
Tata Motors has confirmed its plans to launch a new sub‑4‑metre SUV, codenamed Scarlet, with serious off‑road capability. Targeted as an affordable 4×4 SUV in India, it will come with both ICE and EV powertrain options. Expected to be priced around ₹15 lakh, the Scarlet aims to take on rivals like the Mahindra Thar. With this move, Tata is entering the competitive segment of affordable 4×4 SUVs in India, catering to buyers seeking rugged performance without a premium price tag.
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Tata’s Budget Off‑Road SUV Confirmed
Tata Motors is developing its most affordable off-road SUV yet. Internally codenamed Scarlet, this upcoming model blends a rugged design with practical functionality. The company plans to launch it at an accessible price point of around ₹15 lakh, targeting the growing lifestyle-SUV segment.
Design & Architecture
The new sub‑4‑metre SUV sports a boxy silhouette inspired by the iconic Tata Sierra. While its overall length is similar to the Nexon, the design optimises cabin space and gives the SUV a bold, upright stance. Tata is building this model on its ATLAS architecture, a platform that supports 4×4 drivetrains and accommodates large off-road-friendly wheels.
Powertrain Options
Tata will offer the Scarlet in both internal combustion engine (ICE) and electric vehicle (EV) variants. For the ICE models, the brand plans to use its familiar turbo-petrol engines—specifically, the 1.2-litre and 1.5-litre turbocharged units already available in other Tata SUVs. These powertrains will provide a solid performance base for urban and adventurous driving alike.
On the EV side, Scarlet will likely feature Tata’s Ziptron technology, known for delivering strong range and reliable electric performance. Additionally, Tata intends to launch the EV version on its Acti.ev platform, which supports dual-motor all-wheel-drive setups. This layout will allow the EV variant to match the off-road capabilities of traditional 4×4 rivals. With this dual-powertrain strategy, Tata can appeal to both traditional petrol buyers and EV adopters.
Possible Engine Choices
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A 1.2-litre turbo-petrol variant from the Nexon lineup
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Curvv’s 1.2-litre TGDI or a 1.5-litre naturally aspirated engine
Pricing and Segment Positioning
Scarlet will likely be priced just under ₹15 lakh, placing it between Tata’s Nexon and upcoming Curvv EV models. Its rugged styling, expected AWD features, and affordability make it a direct competitor to the Mahindra Thar and Maruti Jimny. Tata aims to position it as a versatile off-road SUV that doesn’t compromise on design or technology.
Key Takeaway
With the launch of Scarlet, Tata Motors is set to enter the off-road SUV market with a compact, capable, and lifestyle-oriented offering. The SUV’s blend of 4×4-inspired features, ICE and EV powertrains, and bold design will give buyers an accessible alternative to existing market leaders. Scarlet represents Tata’s strategic move to broaden its SUV portfolio while catering to a new wave of outdoor-loving consumers.